826 Baltimore: The Instant Heirloom Supply Co.

“At the Instant Heirloom Supply Company, we strive to bring significance and meaning into our customers’ relationship with objects. One needn’t spend an arm and a leg on a jewel encrusted pocketwatch or Civil War era push-broom to pass down to future generations; our Instant Heirlooms are mass produced, with the narrative included in our affordable prices.”

The Instant Heirloom Supply Company, a concept “826″ store, sells mass produced goods that have been repackaged and recontextualized with a narrative. The packaging is an attempt to give new life and meaning to manufactured goods bought at dollar stores in Baltimore.